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RTB (Real-Time Bidding) - Una Panoramica

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These Auctions take place in milliseconds, dramatically cutting the time it takes to buy ad space. RTB auctions replace traditional ad buying processes, allowing advertisers to place hundreds or even thousands of ads almost instantly. Here’s a simple real-time bidding example. Let’s say a user is playing a game on https://adserver.easypub.eu/it/

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